As part of its long-term development strategy, Khánh Hân Group continues to affirm its pioneering role by promoting cooperation with Thanh Mai Livestock Production & Trading Co., Ltd. to build a pheasant farming model aligned with circular and sustainable agriculture.
The collaboration between the two companies goes beyond simply expanding livestock scale — it also aims to restructure the production model into a closed-loop value chain. In this model, livestock waste is reused as organic fertilizer for crops, helping reduce environmental impact and optimize production costs. This is the core principle of the circular agriculture model that Khánh Hân Group is pursuing.

Pheasant – a specialty livestock product with high economic value – has been chosen as the strategic product for this cooperation project. Through a standardized care process with strict control from breeding stock to nutrition and living environment, the resulting product not only ensures quality but also meets the criteria of sustainable agriculture and consumer safety.
In addition, Khánh Hân Group is also planning to expand the ecosystem surrounding this model, including food processing, distribution, and product commercialization. Synchronized development across all stages of the value chain helps increase profitability while enhancing the competitiveness of Vietnamese agricultural products in the market.

A representative of Khánh Hân Group shared that investing in circular agriculture carries not only economic significance but also reflects responsibility toward the environment and community. Meanwhile, the partnership with Thanh Mai provides a solid practical foundation, helping the project quickly move into efficient operation.
This cooperation model clearly demonstrates the sustainable agriculture direction that Khánh Hân Group is firmly pursuing. In the future, it will serve as a foundation for the company to continue replicating green agriculture models, contributing to raising the value and standing of Vietnam's agricultural sector.
Khánh Hân Group General Summary